Marketing Jobs in Springfield, IL
A Marketing professional in the retail industry is responsible for the promotion and selling of products or services. They develop strategic marketing campaigns, conduct market research, analyze trends, and identify target markets to increase sales and customer engagement. They also design and implement promotional materials and sales strategies, manage social media platforms, and coordinate with other departments to ensure consistent branding. Through these roles, they play a crucial part in driving retail growth, customer loyalty, and overall brand awareness.
Essential skills for a marketing professional in retail include strong communication and interpersonal skills, creativity, strategic thinking, data analysis, and a deep understanding of consumer behavior and market trends. They should also have strong digital marketing skills, including SEO, SEM, content marketing, and social media marketing. Familiarity with marketing software and tools such as Adobe Creative Suite or Google Analytics is also beneficial. Certifications such as Certified Marketing Management Professional (CMMP), Certified Product Marketing Manager (CPMM), or Google's Digital Marketing Certification can enhance credibility and expertise. Prior roles that can lead to a marketing position in retail may include Marketing Coordinator, Sales Associate, or Social Media Specialist.
Digital Marketing Manager (Marketing Technology)
- Springfield, IL
- 2 days ago
- Springfield, IL
- 2 days ago
Partner with Sales, Marketing, and Operations to architect and implement Account-Based Marketing (ABM) driven programs, and systems that support sustainable growth and deliver high-value outcomes....
Job Posting Overview Weekly Pay Flexible Schedule Fun Work Environment Career Advancement Opportunities Online and/or on-the-job training This part time associate samples products for suppliers...
Rubrik Channel Marketing Manager in Springfield , Illinois Rubrik's marketing team is growing!...
847 - Product Demonstrator ($18/hr + Commission)
- Springfield, IL
- 11 days ago
- Springfield, IL
- 11 days ago
Responsible for exceeding issued lead targets and goals administered by the Retail Event Marketing Manager....
Qualifications Bachelor's degree in Marketing, Business, or related field. 7+ years of experience in product marketing or related disciplines, with a proven track record of driving successful marketing...
Wilson Language Training Digital Marketing Manager in Springfield , Illinois Digital Marketing Manager Department: Marketing Location: Here at Wilson Language Training, we are committed to working together...
Demand Gen & Lead Management: Drive lead generation initiatives and manage lead nurturing programs to move prospects through the funnel Account-based Marketing (ABM): Create and implement ABM strategies...
Product Marketing Manager - Prescription Strategy
- Springfield, IL
- 24 days ago
- Springfield, IL
- 24 days ago
looking for an experienced Consumer Product Marketing Manager, specializing in prescription optical products, to join our growing product marketing team and support a global audience....
The Role We are seeking a highly motivated and organized Lead Email Marketing Manager to lead and execute various email marketing and sales initiatives....
Lead Marketing Manager of Brand Media and Insights
- Springfield, IL
- 30+ days ago
- Springfield, IL
- 30+ days ago
Develop a singular view of brand marketing efforts across channels, in partnership with stakeholders....
Product Marketing Manager Company: Meta Location: Springfield, IL Date Posted: 2/1/25, 2:26 AM Summary: Meta is seeking a Product Marketing Manager to join our team....
Evaluate marketing spend request and approve. Enter and approve marketing programs into tool....
Lead Marketing Manager of SDR Operations Company: Lumen Location: Springfield, IL Date Posted: 1/30/25, 3:23 AM About Lumen Lumen connects the world....
Capture and analyze customer information to develop personalized marketing campaigns. Leverage data to create customer segments and tailor marketing strategies to different audience groups....
Remote WorkPublic Sector Field Marketing Manager (Remote)
- Springfield, IL
- 30+ days ago
- Springfield, IL
- 30+ days ago
to help address gaps or industry initiatives, and driving leads and MQLs Own and run account-based marketing campaigns with the federal sales teams and enable the team to accelerate new customer acquisition...
Remote WorkDemographic Data for Springfield, IL
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Salary for Marketing Jobs in Springfield, IL
Highest Education Level
Marketings in Springfield, IL offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Marketing position
- Research Skills
- Customer Relationship Management
- Email Marketing
- Integrated Marketing
- Search Engine Marketing
- Demand Generation
- Content Marketing
- Google Analytics
- Strategic Marketing
- Media
- Campaign Management
- Search Engine Optimization
- Product Launch
- Segmentation
- Customer Acquisition
- Marketing Automation
- Brand Marketing
- Content Development
- Global Marketing
- ROI Analysis
- Marketing & Sales
- B2B Marketing
- Salesforce
- Budgets
- Field Marketing
- Go-to-Market Strategy
- Multi-Channel Marketing
- Product Positioning
- Go To Market
- Sales Enablement
- Pardot
- Partner Marketing
- Customer Insight
- Account-Based Marketing
- Retail Marketing
- Marketing Campaigns
- Marketing Strategies
- Product Marketing
- Market Planning
- Digital Marketing
- Wellness
- Cooking
- Sales & Marketing
- Business to Business Sales
- Retail
- Strategy Development
- Military Background
- Prioritizing
- Driving
- Friendliness
- Presentation
- Events
- Collaboration
- Sales
- Interpersonal Skills
- Team Building
- Reporting
- Project Management
- Microsoft Excel
- Problem Solving
- Staff Supervision
- Organization
- Customer Service
- Scheduling
- Leadership
- Communication Skills
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